Collection: ALTEREGO TECHNO FRUIT COLOUR

Unleash the power of nature and science with AlterEgo Techno Fruit Colour—a permanent hair colour line that delivers vibrant, long-lasting results with a gentle, nourishing touch. Infused with fruit acids, plant-based ingredients, and conditioning agents, Techno Fruit Colour is designed to respect the hair and scalp while offering intense colour performance.

  • AWARD WINNING

    Haircare Retailer of the Year 2024-2025 Best Haircare Tools Supplier 2025
    Best Salon Supplier 2024

  • BUILT FOR STYLISTS

    Backed by real-world experience, every product is carefully chosen for quality, performance, and reliability—so you can work smarter, not harder.

  • SERVICE WITH A HEART

    We’re with you every step of the way—offering easy, reliable service and support you can count on. From quick ordering to tools that actually make your day easier, we’ve got your back.

1 of 3